Articles by Coro Strandberg

Are MBA Programs Teaching Social Purpose?

Are MBA Programs Teaching Social Purpose?

Of the 44 MBA curricula we reviewed, almost half had some social-purpose-related material, but only two schools earned an A In 2022, Corporate Knights published The Social Purpose Transition Pathway, a report that graded companies on how well they were implementing...

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The Social-Purpose Economy Is Coming of Age

The Social-Purpose Economy Is Coming of Age

Image: PixabayThe purpose ecosystem is coming of age. You can see this when you start coming across academic research defining it and studying its potential and constraints, when you watch it come to fruition through your or others’ deliberate efforts, or when over...

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The Social Purpose of Associations

The Social Purpose of Associations

We’re in a moment of awakening about the role of organizations in society. Organizations are examining what they stand for in a world undergoing fundamental transformation. This includes associations who are at the interface between their members and the stakeholders...

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5 Ways Companies Can Transform to Social Purpose

5 Ways Companies Can Transform to Social Purpose

Too many companies still understand their purpose — or fundamental reason for existence — as maximizing profits or shareholder wealth. How can they move beyond that narrow definition of purpose, towards defining how their businesses help address society’s challenges?...

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